Juventus Christmas dinner



At Palaolimpico in Turin, we organised the traditional Christmas dinner of Juventus Football Club, where over 450 guests attended.
The key concept was to travel through the 126 glorious years of Juventus’ history, recalling the fundamental values that since 1897 animated the brand: history, prestige, pride.
Through an intensive work of mapping, the rooms and tables of the Palaolimpico came to life with breath-taking video projections and live performances. The suggestive scenography during the gala dinner has been largely admired by all guests.