PRODEA GROUP SIGNS THE LAUNCH OF FASTWEB “ENERGIA”
We launched our innovative Fastweb Energia offer with a very rock event powered by the Rockin’1000 at Superstudio Maxi in Milan.
An unconventional press conference dedicated to journalists, influencers, creators, agencies, social ambassadors and streamed live to journalists not in attendance and to all Fastweb employees; in the afternoon a convention reserved for dealers from all over Italy, and an electrifying evening dedicated to them.
Underlining the key passages of the speech by Fastweb’s CEO and Consumer & Small Business Officer were the Rockin’1000 in a 100-piece configuration, who with the most iconic rock songs gave the go-ahead to the new service and transmitted energy to the entire audience.
After a real rocking dinner, the guests went wild with dancing and singing, and finally ended the evening with a DJ set. Prodea took care of all aspects of the event, from the creative idea to logistics, and from the stage design to the production of the speech supports.